By now you know not to be a secret agent. Hearing, “I wish I’d known you were in real estate; we just listed our house!” is a lesson you only need to learn once. But that’s a pretty low bar to clear. Instead, what if you were the frontrunner – someone who delivers an experience that wins consumers and competitors (read: potential sponsors) alike. Do that and they’d start calling you an elite agent.

Chantal Traversy, Sales Representative with the Messecar Traversy Team, EXIT Lifestyle Realty, Brokerage in Ontario, is an elite agent by every measure; however, it’s especially true having upgraded her membership to EXIT ELITE.

“There’s fierce competition in our area,” says Chantal, which is why she incorporates all the ELITE benefits into her listing presentations and buyer consultations. “These technologies are how we differentiate ourselves and convey that our service is superior.”

In addition to exclusive access to ELITE events and offers, upgrading your membership unlocks the full potentiality of your agent website, EXIT Realty Connect app, Smart Signs™, and Mobile Business Card™. Combined, they offer a unified, EXITized experience for you and your clients. And Chantal aims to create a memorable experience for her clients at every stage of the transaction.

When meeting sellers, she demonstrates what happens when someone passing by texts the vanity code on her personalized Smart Sign™. The sender’s location is pinpointed with GPS and the Smart Sign technology™ identifies the property. The sender then receives the listing details and Chantal’s Enhanced Mobile Business Card™, and their contact information is captured as a lead for Chantal. “Sellers are always extremely happy to know we can reach curious buyers passing by and that we’re embracing technology to actively sell their home.”

With buyers, Chantal sends the EXIT app to show how easy it makes the property-searching process. The enhanced version is personally branded, gives complete access to all local listings, and provides insights into buyers’ search activity, which helps Chantal make strategic recommendations. “The neighborhoods we farm are custom-built estate communities, and prospective buyers will often want to look at every available listing. We can offer that experience on one convenient platform!”

The story of how Chantal paid for her ELITE membership is quintessentially “EXIT.” Meeting with a tech-savvy agent from an outside firm for coffee, Chantal saw an opportunity to show off her Enhanced Mobile Business Card™. “He was floored when he saw that I could capture leads from one of his listings,” says Chantal. “That, and how easy it was to follow up on leads and make notes in the system.” Before long, she was sponsoring him into EXIT Realty and the first residual payment she received from EXIT’s Head Office “paid off my ELITE membership for the year!” And Chantal sees that the value of EXIT ELITE goes both ways: “An upgraded membership is a great thank-you gift for your sponsors who are producing.”

The enhanced technologies are more than tools to help you generate leads, win over potential buyers and sellers, and sponsor others – they’re differentiators. “You have to constantly think outside the box with how you get your message across,” says Chantal. She’s ready at a moment’s notice to deliver the wow factor to her clients and create memorable experiences. “I’m absolutely thrilled with my ELITE membership; I see it benefiting my business daily.”


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