Building a Strong Real Estate Brokerage Was the Focus of Master Broker Summit

Some of EXIT Realty’s top Franchisees, Managers, Regional Owners and Executives gathered in Chicago recently for Master Broker Summit, the company’s advanced workshop on leading a strong real estate brokerage.

The focus of this session was building and to that end, special guest speaker, Judy LaDeur, was on hand for the full first day to share ideas for attracting (and keeping) top agents.  LaDeur began her real estate career in 1975 and in 1981 after a successful sales career, she joined the management team where she developed her own recruiting and training systems. By 1984, she was the Director of Recruiting for a large, 4-office firm in Chicago, and their #1 recruiter.  She went on to train other Brokers across the US and Canada in the area of recruiting and retention of real estate agents.  LaDeur has been a featured speaker at the EXIT Realty Corp. International Convention.

Day Two featured four of EXIT’s top Broker/Owners.  Nick Libert, Broker/Owner of EXIT Strategy Realty in Illinois presented “My Winning Interview Process”.  Ed Andrews, Broker/Owner of EXIT Real Estate Solutions in Tennessee shared his best practices for getting to the heart of what motivates someone to make a switch.  Tashia McGinn, Broker/Owner of EXIT Prestige Luxury Realty in Mississippi explained how she positioned her office as the brokerage of choice in her community by using social media.  Susan Hamblen, Broker/Owner of EXIT Realty Achieve in New York is a master of creating a culture that naturally fosters her agents’ desire to invite others to join and she shared how to create that winning atmosphere.

Some of the comments received following the two-day event included:

Fantastic all the way around.  This is my third Master Broker Summit.  I love the real help from real brokers and <learning> what’s working for them, the support from leadership and learning from boots on the ground.
Angelina Nelson, Franchisee, EXIT Realty Legacy, Utah

Just the boost I needed to open a second office – thanks!
Kimberly Gibbs, Broker/Owner, EXIT Realty 1st, Michigan

Great content, valuable tools, amazing brokers, awesome recruiting techniques.
Leonard Cradit, Franchise Development Manager – Michigan, EXIT Realty Corp. International

We are in a rebuilding phase and needed this education, insight and support to make sure we are recruiting the right agents going forward and retaining the great ones we have now.
Joann Cilliers, Administrator, EXIT Realty Hilton Head, South Carolina

Lots of ideas on things to add for culture and recruiting.
Bernadette Cole, Broker/Owner, EXIT Landmark Realty, Maryland

Amazing. This is exactly what I needed to start recruiting agents into my new brokerage.  Networking with others is always awesome too!
Sara McConnell, Broker/Owner, EXIT Realty Homefront, Minnesota

Attendance at EXIT Realty’s Broker/Owner Training is a prerequisite for attendance at Master Broker Summit.  Questions about Master Broker Summit can be directed to training@exitrealty.com.

 

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  1. This was such a great summit. I remember when we opened our office, we were at a loss as to where to start, how to recruit, train, and mentor. It was through events such as this that we learned and have grown to where we are now. We were happy to give back to others. Even though we have owned the brokerage for approximately 10 years now, we are still learning and improving. As time changes, so do the needs of our offices, so we will continue to invest time in these summits, as well as Broker Owner Training in Canada on a regular basis. Thanks to everyone who participated and presented at the Chicago Summit. And thank you “EXIT CORP” for continually giving us the leadership and support that we as owners and brokers need!

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